We watch competitor news, posts, hiring, filings, ads, executive moves and more so you know what's happening, why it matters and what to do about it
Plus a free for life account, no card needed
Northwind removed its Starter tier from the pricing page
Its entry offer is moving upmarket and leaves room below it, so consider featuring our entry plan to the buyers it leaves behind
Acme Co published a post on serving larger teams
Example Corp started a new campaign in the LinkedIn ad library
We watch every place your competitors show their next move and tell you how you can use it
Edits to their site, captured before and after
Plan and offer changes, captured before and after
New posts from their blog and social channels
The ads we can reach in the Meta ad library
The ads we can reach in the LinkedIn ad library
Shifts in how they frame their offer and where it leaves room
Public filings as they appear
Coverage that names them
New roles on their public job boards
People who just joined their team
Changes in their leadership
New products and features as they ship
What customers write on public review sites
Honest by default, so every source shows when it was last checked and whether it was found, empty, failed or not connected, and we show the ads we can reach without claiming to see the ones we cannot
You add the competitors, we watch everything they do, and leadership gets a brief on how to act
Name the companies that matter and setup takes minutes
All thirteen sources are watched every day with the status of each one shown
What they did, what it means and how to capitalize on it, written in plain English
Watch the companies you compete with, the clients you serve and the market around them
The companies you name, watched source by source and day by day
The accounts you serve, so you see their moves before the conversation
The wider shifts around your space, gathered into one read
Competitor intelligence is usually sold on quote only contracts. Compdawg starts free and lists its prices
| What it watches | Compdawg | Crayon | Klue | Contify |
|---|---|---|---|---|
| Website and pricing page changes | Yes | Yes | Yes | Yes |
| Job postings | Yes | Yes | Not listed | Yes |
| SEC filings | Yes | Yes | Not listed | Yes |
| News and press coverage | Yes | Yes | Yes | Yes |
| Funding and M&A news | Yes | Not listed | Not listed | Yes |
| Product launches and release notes | Yes | Yes | Yes | Yes |
| Leadership and executive changes | Yes | Not listed | Not listed | Yes |
| New subdomains from certificate logs (Site Watch) | Yes | Not listed | Not listed | Not listed |
| Email report cadence | Daily and monthly | Daily | Weekly | Newsletters |
| Battlecards for sellers | Not listed | Yes | Yes | Yes |
| Free plan | Free for life | Not listed | Not listed | 7 day trial |
| Published price | From $599 a month | Quote only | Quote only | Quote only |
Compared on each vendor's public product pages, checked November 3, 2026. A dash means the page does not list it. Compdawg reads public sources only
Start free for life, then move to daily checks and a brief on what each move means when you want more, with flat prices and no per seat or per company fees
Free for life, so you keep seeing what your competitors do next
$0no card needed
Free for life with no card needed
Every source checked every day, with a brief on what each important move means for you
$599a month
Flat price with every source included
Everything in Core, with strategy reviewed by a person on our team
$1,499a month, plus a one time $2,500 baseline
We set up your first competitors with you
Create a free for life account, add the competitor that worries you most, and get a detailed report on how to capitalize on their moves, while the account keeps watching them
Create your free for life account, add the competitor that worries you most, and get your free competitor report
Get your free competitor reportFree for life with no card needed
It is a detailed report on one of your competitors with a plain English read on how to capitalize, plus a free for life account.
Yes, the free plan stays free for life with no card needed, and you can move up to daily checks and briefs whenever you want more.
We check every source every day and show when each was last checked.
We watch thirteen sources for each competitor, from their website and pricing page to ads, posts, filings, hiring, launches, news and executive moves.
Every important move comes with a brief on how to act on it, so leadership can see the opening and respond.
Add your competitors and we do the rest.
Whoever you choose on your leadership team.
We show the ads we can reach and mark any source that is not connected.
Get your free competitor report, or book a demo and we set up your first competitors with you.
Tell us who to analyze and we will send a detailed report on how to capitalize on their moves, plus a free for life account to keep watching